Couple invents award-winning food app for kids

SAN DIEGO, CA (NBC) - A California couple has won a nationwide competition sponsored by first lady Michelle Obama's "Let's Move" initiative.

They did it by creating an app called "Food Busters," a virtual game that teaches kids about healthy eating.

Jessica Oratoski-Coleman works as a health educator at the University of California San Diego and husband Aaron is a web developer. When they heard about the "Let's Move" initiative challenge to create an app for healthy kids, they immediately wanted to try it out.

"I said to him, 'We have to do this,'" Jessica Oratoski-Coleman said.

"Food Buster" won the People's Choice award, beating out 95 other submissions. It's modeled after a game show and motivates kids to make healthier food choices.

The couple worked on it for weeks in what Coleman called "pajama programming." Their late-night work sessions paid off.

The duo won $10,000 and a trip to the White House.

Copyright 2010 NBC. All rights reserved.