Full-size trucks will never be the same. Not after Titan. The 2004 Nissan Titan is full-size in every possible way. Its overall dimensions leave no doubt that this is one big truck. Its Endurance 5.6L DOHC V8 churns out pure class-leading muscle. And for off-road prowess, bed versatility and 21st-century refinement, it stacks up with any half-ton out there. Get ready to live big.
Four Wheeler magazine announced the selection of the all-new Nissan Titan pickup as the "2004 Pickup Truck of the Year," beating out the Ford F-150 and Toyota Tundra Double Cab. The Titan is Nissan's first entry into the full-size truck market and went on sale in early December 2003 at Nissan dealerships nationwide. "Nissan has hit a home run with the Titan," said Four Wheeler Features Editor Craig Perronne. "It is hard to find fault with the Titan as it has gobs of power, handles well, rides nicely and does well off in the dirt."
The trucks were tested for several days on the track, pavement and dirt and judged in five categories: mechanical, interior, exterior, highway and trail. The Titan won with a score of 41,121, outscoring second place by 2,964 points.
A notable feature liked by the Four Wheeler staff was the Titan's powerful Nissan Endurance V8 engine. "There's lots of power on tap here, and this was evident at the dragstrip, where the Titan smoked the other two trucks during acceleration testing," said Perronne. "The power also translated well into the real world as the big Nissan could power through dunes and up mountain grades without any problem."
"We built the Titan on the foundation of full-size and full-power," said Mark McNabb, vice president and general manager, Nissan Division. "It's a true honor to receive recognition for this and being named Four Wheeler Truck of the Year."
Titan has received several other significant awards including: Sport Truck Truck of the Year; Edmunds.com "Most Significant Vehicle of the Year" for 2004; and Smart Money "Smart Money Award."
Every 2004 Titan features a powerful 305-horsepower/379 lb-ft torque-rated 5.6-liter Nissan Endurance V8 engine, standard 5-speed automatic transmission and a wide variety of available innovations. The Titan is offered in two body styles, Titan King Cab, with its innovative Wide-Open rear doors that open 168 degrees for easier passenger and cargo access to the rear compartment, and Titan Crew Cab, with four full-size doors and a generous cabin that offers best-in-class overall interior room, headroom and legroom. Both the King Cab and Crew Cab are available in a choice of 2-wheel drive or 4-wheel drive and in three trim levels, XE, SE and LE.
In North America, Nissan's operations include automotive styling, engineering, consumer and corporate financing, sales and marketing, distribution and manufacturing. More information on Nissan in North America and the complete line of Nissan vehicles can be found online at Jim Keras Nissan in Memphis.