(WMC-TV) - ANDY, WILL IT WORK? No! No! Hair Removal System = DON'T BUY!
Make no mistake, the No! No! Hair Removal System most certainly does remove hair.
But our 8-week test of the device reveals its "thermicon technology" does not "crystallize" the hair follicle as advertised.
"The concept of 'crystallization' means that you are destroying the blood flow to the area," explained Germantown, TN, and Olive Branch, MS, dermatologist Dr. Purvisha Patel, who supervised our test of the device on Tipton County's Erin Delashmit. "Over a prolonged period of time, (crystallization or thermal transference) can result in death of the hair follicle, and the theory is you would stop growing hair in that area.
"This did not destroy the follicle."
For eight weeks, Delashmit has applied the No! No! device on an area we can document – her left forearm – two to three times a week, every other day, as directed in the product's handbook. Action News 5 reported the test's progress at the 4-week mark in this report.
The device smokes as it singes the hair. You can smell the hair burning. But the No! No! did remove Delashmit's hair relatively painlessly.
The real pain was she's had to apply the device two to three times a week every other day for eight weeks – and her hair keeps coming back. Its advertisements claim a user can go "weeks with lasting results."
That's not what Delashmit has experienced.
"If I do it in the morning, I can see (hair) by the afternoon," she said.
Her hair is growing back almost as quickly as the nearly $300 No! No! is singeing it off. Compare that to a $5 razor or a couple-hundred bucks for a waxing.
"The waxing will last six to eight weeks before you have to do it again," Delashmit said. "You don't have to do it every other day."
"And she was only treating one area," added Dr. Patel. "What if you wanted to treat both of your arms and both of your legs?"
Patel said the No! No!'s a lot of work for nearly $300, and she takes issue with its claim that "hair is instantly crystallized," as is written in its literature and on its web site.
"It's misleading," Patel said.
The No! No! Hair Removal System is a DON'T BUY.
An e-mail sent to the No! No!'s customer service e-mail address went unanswered. On its frequently-asked-questions web page, its makers back off the "crystallizing" claim – the claim Patel said suggests a permanent method of hair removal.
"Electrolysis is the only permanent hair removal, and No! No! is long lasting when you continue to maintain your results," read the device's FAQ page.
To maintain those results, the FAQ page recommended using No! No! a "few months...at least 2-3 times per week", not the six to eight weeks as spelled out in its handbook.
"We couldn't have tested this product better than what we did," Patel said. "We went exactly by the handbook, and we still saw hair growth every other day."