Vision program behind now-viral baby video is available to anyon - WMC Action News 5 - Memphis, Tennessee

Vision program behind now-viral baby video is available to anyone

(Source: Facebook/Jessica Sinclair) (Source: Facebook/Jessica Sinclair)
(Source: WMC Action News 5) (Source: WMC Action News 5)
MEMPHIS, TN (WMC) -

Millions of people have seen the video, and now we're learning more about the program that helped a baby see.

"All of a sudden, she is looking at her mom in a totally different way," Dr. Glen T. Steele said. "She turns to look at her father in a totally different way than she had ever done before."

The program that made this possible is called InfantSEE, and with it, babies across the country can get free eye care.

Through InfantSEE, optometrists provide a one-time, comprehensive eye exam to children younger than a year old. This can help diagnose vision problems that could lead to learning or developmental issues later in life.

American Optometric Association (AOA) is one of the groups that helped create InfantSEE. Dr. Steele is the chairman of AOA's InfantSEE and Children's Vision Committee, and he's a professor at Southern College of Optometry, which is located on Madison Avenue in Memphis.

"Think of the difference in this baby’s life now that she can look in such a different way," Dr. Steele said. "It sets the stage for moving (crawling), searching, reading expressions on parents and others faces, even seeing how words are formed on parents' lips--which improves language function, and so much more."

The goal of InfantSEE is to develop treatment plans that help children see better. Doctors also work to generate awareness in the community, explaining how good visual health is vital to a child's development.

"They can definitely do these things better if they can look and see and engage," Dr. Steele said.

Mid-Southerners who wish to take advantage of this program just need to find an optometrist registered with InfantSEE providers.

One of the providers is The Eye Center at Southern College of Optometry. Parents may call 901-772-3250 to set up an appointment.

To get more information about InfantSEE or to search for a participating optometrist near you, click here.

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