MEMPHIS, TN (WMC) - Memphis has now seen its 30th homicide in 2016.
Citizens are left in shock and Mayor Jim Strickland said his administration is doing everything they can.
"It's been shocking to me," Memphis resident Gloria Harris said.
Harris moved to Memphis 17 months ago and said she knows there is crime everywhere, but believes it is different here.
"It's been a struggle, you know. Dealing with all the darkness. It's senseless," Harris said. "It's like people have no purpose. They act desperate."
In a statement, Mayor Strickland said his team members are not tolerating the level of violence and crime that has been happening as normal.
"My administration will not accept this level of crime as the norm and we are doing absolutely everything we can to fight it."
Strickland authorized Interim MPD Director Mike Rallings to do whatever it takes to make sure as many officers are on the street as possible.
They are sticking by data-driven Blue CRUSH to predict where violent crimes might occur.
Harris believes a broader approach may also be needed.
"What I would like to see in place is to give people hope. You know, that they can better themselves," Harris said.
Strickland said he also directed the MPD to focus on retaining quality officers while recruiting new ones.
The department is still short of a full compliment by some 400 officers.