My Empire: 'Fixer' credits foundation of faith for success

My Empire: 'Fixer' credits foundation of faith for success
Some of Rene Malone's PR awards. (Source: WMC Action News 5)
Some of Rene Malone's PR awards. (Source: WMC Action News 5)

MEMPHIS, TN (WMC) - In this installment of My Empire, a series where WMC5 profiles Mid-South women and their secrets to success, we introduce you to a woman who has made a career off solving crises and working in the shadows.

Meet Rene Malone.

Her role may seem suited for the TV show "Scandal," because if you're in a real scandal, she's the one to call.

"It's a passion more than a profession," Malone said.

Malone is one of the two co-founders behind Kingdom Quality Communications, a public relations, marketing, communications, and creative services firm.

Her clients range from school districts to small businesses to individuals in the public eye, and she said her job can be a real adrenaline rush.

"You get a call something's happened with one of your clients. The client needs help right away. They're saying they've got Channel 5 on the phone right now. 'They're asking me questions. What should I do?' You are the solution person and you have to figure out what they need to do," she explained.

It's what Malone needed to do, after she left a career in TV news to spend more time with her children.

"That's the profession that I thought I was going do for the rest of my life, but this is the profession I know I was meant to do," she said.

Though KQ Communications expanded to Atlanta in March, Malone admits building her empire hasn't been easy.

"Every bit of money we made, we invested it back into the company. I became the first to work full-time for the company," she said. "It's very difficult to go to your husband and say, 'When you met me, we were making good money together. I'm not going to make that now.'"

Malone credits persistence and prayer for the success and PR awards that now line her office walls.

"We go by KQ Communications, but the name is Kingdom Quality Communications because we always want to keep in mind we want to do work that's pleasing to God," she added.

"We've been told at times, 'You don't have to talk about God every time you meet with a client. It might help to have more diverse clients if you didn't do that.' Well, I want the clients who understand who we are, and if they don't feel comfortable with that, then they're probably not the clients for us," she said.

It's that philosophy that fuels Malone's "gladiators," whether they're crafting a letter about layoffs, communicating a mega-church's leadership change, or projecting a message for a government agency.

Each project is expanding an empire built on a foundation of hard work and faith.

"My business partner and I have prayed in the middle of meetings. It's like, 'Excuse me just a second,' when we've been in difficult situations," she said. 

Malone said success is not a monetary thing, it's a mindset.

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