Memphis businesses cash in on on-line ordering - WMC Action News 5 - Memphis, Tennessee

Memphis businesses cash in on on-line ordering

Packing and shipping ribs is nothing new at the Rendezvous restaurant. What is new are orders on-line. Nick Vergos says sales are brisk.

"The basic value of our boxes is $89," he said. "With the internet, it's over a hundred."

The Rendezvous has been taking on-line orders for about three months. But Vergos says today and the next four weeks could be make or break.

"Our whole year is based on what we do for Christmas," he said. Ribs are frozen, packed on ice and shipped via FedEx. While phone calls bring in four orders a day, the web brings in thirty plus on-line shoppers, who are more likely to add sauces, rubs and extra cash making items.

"If our business increases thirty percent as it has the last two months then we'll be fine," Vergos said. "If it doubles, then we'll be cooking until the third week of December, and that would be a good thing."

From the smell of rubbed ribs to roasting beans, John Carroll and his buddies at The Ugly Mugg are preparing for the onslaught, of not just java junkies, but also Elvis fans. That's right, Elvis now has his own coffee and Carroll says fans are foaming at the mouth.

"We've gotten orders from five different continents, not to mention every state," Carroll said.

From a caffeine loaded Blue Christmas blend, to a caffeine free Silent Night, Carroll says the King is hot.

"80% of Americans are coffee drinkers, and hopefully 80% of Elvis fans are coffee drinkers," he said.

From hot ribs to hot coffee, two Memphis businesses are hoping a mouse and an internet connection mean big bucks.

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