Wal-Mart institutes price cuts on 15,000 items ahead of the holiday season - WMC Action News 5 - Memphis, Tennessee

Wal-Mart institutes price cuts on 15,000 items ahead of the holiday season

BENTONVILLE, Ark. (AP) - Wal-Mart announced today it will reduce prices this week on 15,000 items ahead of the holiday season.

The world's largest retailer says it is increasing what it calls price "rollbacks" by 20 percent compared with last year.

The items are in the toys, food, home and apparel segments. Wal-Mart previously made similar price cuts on back-to-school items in July and on toys earlier this month.

Wal-Mart says more price reductions are coming in its electronics, home, food and toys segments.

(Copyright 2007 by The Associated Press. All Rights Reserved.)

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