MLGW customers pledge to help others - WMC Action News 5 - Memphis, Tennessee

Reported by Anna Marie Hartman

MLGW customers pledge to help others

MLGW asks customers to plegde a dollar or more on their utility bill to help needy customers pay their utility bills.

With donations on the decline, MLGW is hoping some star power will help them raise more money.

MIFA's Plus 1 program helps hundreds of neighbors keep their utilities on when they need them most.

Plus-1 is a program administered by the Metropolitan Inter-Faith Association (MIFA) to pay utility services for people in need.

Since its inception in 1982, Plus-1 has provided millions of dollars in assistance to families in crisis in Memphis and Shelby County. But the numbers have steadily declined.

From 1984 to 1991 ratepayers donated an average of $320,000 annually. Last year only 211,000 was collected.

"Price of gas and electricity is only going to go up its not going to go down, so the people that can't afford to pay for their bills are less likely to afford it now," says MLGW Interim Chief Jerry Collins.

"We decided to use some celebrities," he adds.

MLGW enlisted the help of Soul Icon Isaac Hayes, U of M coach John Calipari, the Grizzlies Rudy Gay and actor Samuel L. Jackson.

MLGW customers fund the program through one-time donations or by adding a dollar or more to their utility bill each month. With the winter months quickly approaching, MLGW is hoping a little Hollywood will help increase donations.

Click here to email Anna Marie Hartman.

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