CINCINNATI (FOX19) - It looks, at first glance, like an ice-cream truck—or any of the dozens of food trucks that roam the city’s public spaces.
But Nathaniel Brooks’ latest undertaking isn’t either of those. It’s a mobile smoke shop.
The neon-colored signs and emblazoned ‘smoke’ make that plenty clear as you approach. And if they don’t, Brooks’ wares certainly will: hemp, CBD and other smoke products, as well as edibles and a select assortment of drinks and snacks.
Brooks has been in the smoke shop business for five years, ever since he opened LoBlow as a brick-and-mortar destination in Camp Washington. But the times, they are a’changing—and Brooks knows it.
“I was watching a video on YouTube,” he explained. “It said entrepreneurs should be thinking five, ten years ahead.”
Lo, the smoke truck, which will set up shop in public spaces like downtown’s Fountain Square and at big events like Oktoberfest, much like a food truck does.
“I can set up just like those guys,” Brooks said.
The truck also allows Brooks to deliver products ordered during the week.
“I want to bring the product to the people,” he mused. “Especially the CBD products. That is something that helps people with pain.”
Brooks is taking cues from his truck’s ice-cream forebears as well, with a speaker system that will play jingles during the summer months. That way, he says with a smile, anyone will be able to flag him down.
“I wanted to reinvent this,” Brooks said. “I thought, let me do this the way it was when I was younger, but adult style.”
Brooks plans to hit the streets for the first time Saturday.