Tornado Coverage Using Baron Tornado Index
SmithGeiger client WMC was the first to use the Baron Tornado Index live to track the deadly storms of February 5th.
WMC-TV5 Chief Meteorologist Dave Brown, said, "It is easy to understand—every time the BTI hit 7, 8 or 9, we had a confirmed tornado. We were able to give a 10-15 minute warning before the tornado got there. And viewers really stayed with us: one quarter-hour we had a 31 rating. That is phenomenal."